Shannon Kelly is a creative, business-minded lawyer with extensive experience advising and guiding startups and emerging brands in the food and beverage and CPG space.
As head counsel for hyper-growth companies and internationally expanding brands, she’s held executive leadership roles and contributed to business strategy. She prides herself in helping her clients find the “sweet spot” of prioritizing growth and innovation, while effectively managing risk.
Recent Endeavors
Before starting her solo practice, Shannon Kelly served as the General Counsel for the wildly popular, global ice cream brand, Halo Top, where she led the legal department and managed all legal aspects for the rapidly-growing, global company.
She has years of experience providing counsel on a wide range of matters related to litigation, advertising and marketing, employment law, intellectual property, and regulatory compliance. She has also become a trusted business advisor, as she has significant expertise in emerging food and beverage brands.
The Coca-Cola Company
Prior to joining Halo Top, she served as counsel for the Venturing and Emerging Brands division at The Coca-Cola Company, where she was lead counsel on a number of newly acquired brands including Hansen’s sodas and Hubert’s Lemonade. Before that, she served as counsel for ZICO Beverages LLC, which was acquired by The Coca-Cola Company in 2013.
Education
Shannon is a proud double alumna of Pepperdine University, having attended the Caruso School of Law and Seaver College, where she was the Editor in Chief of student newspaper - the Graphic.
The Fun Stuff
When she’s not providing expert counsel to her clients, Shannon can be found chasing her twin boys, training horses, or enjoying time at the beach with her husband.